Tag Archives: Nutrilite

3 People Who Inspired the Be a Product of the Product Message

Amway leaders and I gather for this group photo at Founders Council 2018. These energetic folks kept the action lively and are wonderful examples of the Be a Product of the Product message that is central to the Amway business model.
Amway leaders and I gather for this group photo at Founders Council 2018. These energetic folks kept the action lively and are wonderful examples of the Be a Product of the Product message that is central to the Amway business model.

During my travels, people often ask me what inspired the message of Be a Product of the Product. Some folks believe it was my father. After all, his visionary approach to life certainly inspired my passion for learning and nutrition. Others think it was one of my professors or colleagues from my days as a young doctoral student at UC Berkeley, pioneers like Dr. John Gofman, Dr. Alex Nichols or Dr. Jack Farquhar. These men certainly shaped my worldview about how a healthy diet and lifestyle is the cornerstone of optimal health. But, no. My inspiration to spend a lifetime sharing this important message came from two other mentors, Rich DeVos and Jay Van Andel, as well as from Alma Stewart, one early and very inspiring Nutrilite distributor.

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Witness the Power of Nature

Dr. Sam Rehnborg inspects an Echinacea crop that thrives under sustainable farming practices and a microclimate of rich, organic soil, clean air and sunny days. Trout Lake West, WA; 2013.

The Nutrilite philosophy is part of my DNA, and spending a lifetime sharing it has been one of my greatest joys. In the coming months, I’ll be focusing on stories that shine a spotlight on the action behind the Nutrilite label as well as lessons learned from my life adventures. My goal remains the same. I want to help you be your best self. After all, that’s what the Nutrilite brand is all about.

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Cyberspace Meets Our Original Social Marketing Plan

A distributor happily takes a selfie at Amway North America Farm Day. Sharing with friends is easier than ever with today’s technology. Trout Lake Farm, Wash., July 2017. Photo: Darwin Hintz
A distributor happily takes a selfie at Amway North America Farm Day. Sharing with friends is easier than ever with today’s technology. Trout Lake Farm, Wash., July 2017. Photo: Darwin Hintz

Where do you turn to for advice when buying a new product? If you’re like most folks these days, you go online. After all, there is no shortage of data traveling over the internet ether. The challenge is turning all that data into usable information to make an informed decision. Sometimes it’s spot on; other times, it feels like you are heading down a rabbit hole. But when you finally get ready to turn over your hard-earned money, chances are you’ll move beyond cyberspace and seek advice from the real influencers in your life: your friends.

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